Social Media Marketing Plan

For lodging we shall be doing hotel bookings, restaurant and table reservation, picnic parks, conferencing facilities and camping. Tours and Travel shall be having social media accounts in Facebook, twitter, Instagram, Snapchat and a website that shall be showing pictures of destinations that we shall be offering, the mode of transport that we offer, prices of the experience and testimonials from previous clients. The competition for this market is stiff but what will make us standout will be the unbelievable packages that are cheap and memorable. The primary objective of this the social media plan is to launch Tours and Travel in to the public as the best and reliable company that gives clients memorable moments for their occasion be it a honeymoon or an anniversary celebration, happiness will be key.

Our targets clients shall be business people who travel from on state to another, adventurers who travel from one country to another and organizations an example being, churches, or a group of people with a common agenda of travelling. But majority of this companies offer the same opportunity in having fun and are concentrated with the major that are well known to people or even the places have been visited by many and have lost the flavor of having fun there. Some of the known companies to offer travel service are Gray and Company, journeys international among others. The problem with this companies is that they do not give consultation before booking with them and have a bad client relationship. I would like to consider the above named companies as my competitors and my idea is brought about by the gap they do not fill in creating a desirable opportunity for clients that wish to travel for fun for business opportunity.

My market strategy will be influenced by my competitors and a regular watch of the services they offer. Few partnership opportunity 5. Frequency in updating content Opportunity 1. Untapped hotels that need to be recognized 2. Expansion to different countries 3. High growth rate 4. In this competitive times, the tours and travel agency has become a profitable and prosperous business. Every person gets to be introduced to a new culture when they travel. The concept of business is very important when operating a business. Holidays and vacation appeal with people and what tours and travel shall do is to fulfill the appeal by serving clients well and with quality standards. Social media has proven that it is the best avenue when creating a good marketing plan and through research it has become a way that is more productive when marketing your brand.

I will also request that they share with their close friend using social media. All the content shared will be protected under the law through copyright and trademark but will give authority for content to be shared and more viewership of our service will be evident. I will used short video from happy clients to market my services and request for referrals from them. People who book with us for a number of time shall be awarded points that they can redeem to get a free vocational holiday. Customer and community Growth Both Customer and growth of community shall run concurrent. Spend more time constructing the page and making it more appealing to client. Face of the Company The face of the company should either be the owner of the company or someone who loves travelling and has previously travelled to different places.