Amazon case study

Established in 1994, Amazon has been on the market for quite a long time, and hence it understands and have full knowledge on all the occurrences in the market and how to maneuver and establish a brand of itself in the market. During the initial establishment years of Amazon, it used to primarily deal with books and other assorted things that related to reading. However, as time goes Amazon has now specialized in a wide range of goods in the market ranging from books, clothing, electronics among others. It is an online business whereby customers across the world order for goods through their website and pay for the same and the company ships the products to their customers globally. The development of Amazon can be traced back to the 1990s when Jeff Bezos began a small functioning online business to market a range of products mostly including books.

The business has therefore thrived, and it has continued to realize one a robust growth over time. This is despite the huge competition scale in the market structure and the general business structure. The Business Model of Amazon. com One of the key components of Amazon’s virtuous model is the relatively, low costs of its products. Amazon operates a range of products in its online stores. This is because the products that the company is selling are moving. Most people across the world now fancy buying goods from the various Amazon online stores due to the relatively low cost of its products. The same idea is created from the application and the production of enormous goods and other services that have put the business on the forefront.

It is the same idea that has enabled the company to deal with the competitiveness of the market. The competition scale in the market is quite high, and Amazon has been able to deal with the same competition with ease due to the relatively low costs of its products (Rothaermel, 2017) The other major factor that has continued to ensure that Amazon was and ofer goods at relatively low costs are also due to the ideas of Jeff Bezos that all the management concerns of the business are downsized. The company is now one of the greatest beneficiaries of Commerce, and hence this has become a major force behind the growth and the massive development of the company structure. The company’s competency is therefore based on the development of modern technology, and the business has greatly harnessed these technological developments and advancements for the general good and the best experience of the business.

It is a great concept that has helped greatly in the development of a more robust business. The innovation that the business has also put in the advancement of modern technology is as a great connect that has helped the company greatly achieve and develop a great structure. It is an idea that has helped in the development of massive business growth in the industry. It is a business that has continued to realize one of the biggest profit margins. The managerial role of its founder Jeff Bezos is one of the key things behind the development and the success of the company. However, the computer should continue to advance and recreate better ways of dealing with various turbulence in the market.