Event proposal for a gala and award dinner
Scope of the report 4 1. Key terms 5 2. Part 1: Key academic theoretical ideas 5 2. Venue selection 5 2. Food and beverage selection 6 2. Entertainment for the event 16 3. Evaluation of the event 16 3. Event’s Budget 17 4. Conclusion 18 5. Bibliography 20 6. Food option 4 16 Figure 9. Food option 5 16 1. Introduction Businesses organise events for their employees at a higher notch today than ever before. The most influential events include trade fairs, conferences, conventions and awards winning among other essential events. These events motivate the employees, as they are able to explore beyond the organisation’s environment. The first part summarises various theories and past literature concerning venue selection. Moreover, part one of the proposal report as well summarises theories concerning food and beverage selection, budgetary controls and event measurement (Getz 2016). Also, part two of the report proposes the appropriate event organisation for the UK’s professional body of journalists.
The Great Hall, Il Bottaccio is the selected event’s venue. Key terms Trade fairs, conferences, conventions, gala and award-winning dinner. By considering the projected event’s budget by the organisation, consider whether the venue’s costing is high or lower. Select venues whose overall costs near the budgeted costs. While considering the costs, Kear (2014) suggests that one need to know the components of the venue’s fees, not just the total figure. Various components of events’ fees include the parking fees, corkage fees, booking fees, additional services, meals fees and drinks fees among other components. Establish what components the venue excludes from the fees. Lastly, Whova (2017) directs that one need to identify the meals and drinks served in the venue for the specified event.
Moreover, according to Kear (2014), the event organiser need to consider the day or time availability of the venue to select. Moreover, he outlined the need for the event organiser to consider the customer care services, travel convenience, security availability, the purpose and type of the event and the reputation of such a venue. These factors enable event organisers to select the most appropriate and effective venue for the event. They as well ensure that the venue meets the clients’ needs and standards. At the same time, it limits the possibility of overspending. Before compiling an effective budget, there are basic factors and issues to consider. First, the event manager needs to identify the goals and objectives of the event. Failure to consider the aims and objects of the event results in ineffective budgeting (Bowdin et al.
Second, consider the time and dates of the event. It involves both qualitative and qualitative evaluation methods. Measuring and evaluating the outcomes of the events enables the event manager to establish the effectiveness and benefits it causes to the attendants (Carlsen 2000, 251). The event organiser or manager establishes the level of satisfaction of the attendants. In examining the even, one needs to consider the following steps. First, one needs to establish what aspects of the event need to be measured and specify questions regarding the subjects. After that, make a reasonable and evident conclusion regarding the effectiveness of the event. Then, wait for a substantial time for the attendants to adopt the learned skills from the event, like 1-3 weeks. Then, consider the functioning of the attendants as compared to their previous activities.
Make comprehensive conclusions regarding the effectiveness and benefits of the event to their daily roles. Fourth, Mallen (2008) requires one to compile and disseminate the event evaluation report. Introduction The report compiles a proposal outlining and justifying the plans for a gala dinner and award event for an UK-based professional body of journalists. The organisation’s event needs to be held in central London. The Great Hall, Il Bottaccio is the proposed venue for the event. The event needs to provide education and training for the attending journalists. Moreover, the event gives the attendants a networking opportunity. It is the body’s tradition to hold an event to train and educate its members. The events as well provide an opportunity for the members to interact and network, thus developing each other’s careers and ideas.
Moreover, the body organises an annual mega-event to enjoy the success attained over the past year. The annual event is usually a gala and award-winning dinner occasion, which recognises the performance and success of the members. The event makes eight awards recognising success in the different fields of journalism. The theme is thus appropriate and effective in attracting people into the venue for the occasion. Venue of the event The venue selected for the UK-based professional body of journalists’ gala award-winning dinner is The Great Hall, Il Bottaccio, which is located in London. co. uk/wp-content/themes/bottacio/images/home/home_1. jpg Figure 1. Schedule of the event The professional body of journalists’ gala award-winning event need to spend 6 hours. The allocated time need to be distributed among the essential and relevant operations.
These include awarding, dinner, guest speaker motivation and entertainment, just to mention but a few. The event need to commence at 1800h in the evening and run all trough to 2400h. Table 1 illustrates the schedule for the event. They need to feel appreciated for their continued support of the professional body. Figure 3. The Great Hall dining appearance Figure 4 gives an overview of the drinks offered in The Great Hall, Il Bottaccio. co. uk/wp-content/themes/bottacio/images/catering/dining1. Food option 5 3. Entertainment for the event The Great Hall, Il Bottaccio offers various entertainment opportunities for its clients. The various entertainment modes include a live band/ The Supreme Syndicate, which costs £2432. The attendants would receive two sets of entertainment from the live band.
That is, entertainment one that lasts for 25 minutes and entertainment two that lasts for 30 minutes. There is need to trace the costs and the benefits associated with the event and then compare the variances with the budget. Examination needs to be conducted to measure the reactiveness of the event by the attendants. For instance, consider the motivation and satisfaction attained. Also, a questionnaire needs to be provided to determine the most successful aspects as well as the major weaknesses of the event. After 1-3 weeks from the event occurrence, the organiser also needs to trace the variance in attendants’ behaviour. The attendants need to cater for the parking fees. Table 2 illustrates the event’s budget. Table 2. The event’s budget tabulation Service Amount Members contribution (150* £100) £15000 Sponsorship £3500 Venue hiring fee £7000 Foods, water and dinner £11250 Entertainment fee £2432 Guest speaker £22.
Conclusion In conclusion, the report provides one with an opportunity to explore the event management and evaluation process. Bibliography Adams, L. J. Sport, Recreation and Tourism Event Management. Asher, J. M. McDonnell, I. and O'Toole, W. Events management. Routledge. Bruns, W. Design and evaluation of a wide-area event notification service. ACM Transactions on Computer Systems (TOCS), 19(3), pp. Demski, J. S. and Feltham, G. Getz, D. and Soutar, G. Event evaluation research. Event Management, 6(4), pp. eventeducation. meetingplay. com/blog/15-things-to-remember-when-planning-your-event-budget II Bottaccio, 2018, accessed on 11 April 2018, http://www. bottaccio. co. uk/ Mallen, C. McKinsey, James Oscar. Budgetary control. Ronald Press Company, 1922. O'toole, W. and Mikolaitis, P.
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