Makahika business report
Introduction The Makahika company is an outdoor pursuit centre which is set among the bush and the forest located at the foothills of Tararua ranges, this is approximately a 1. 5-hour distance from central Wellington and if from Palmerston North it can only take 45 minutes. The owner of Makihaka Company is by the name of Sally Duxifield, the company has more than twenty years in the market providing consultancy and contact NZ which helped in acquiring the Makahika outdoor pursuit center. The company has also involved much from the past thirteen years in delivering customized experiences in adventure and in learning based objectives. Through this, the company has extensively developed since it is the only and the main school campsite provider in the region and this has triggered the company to receive 100% revenue from the last two years.
This is in order to ensure there is a total value which is created in the firm, for example, it helps in checking on the price which the customers are prepared to pay on a certain product or services and if the price is higher compared to the total cost so as to ensure there is a margin. Through this, the company is seen to receive positive remarks since it is able to control its expenses and for the last two years, the company has been able to achieve a 100% on revenue meaning it's a great progress. The generic strategy matrix: this tool help in getting a simple outline of the firm and also give the firm a strategic way through which it can position itself.
This is through checking on cost reduction and if the competitive scope should be broad or niche. Through this, the company tends has no competition in New Zealand, this is one of the added advantages of the company. Through this method the company leader wants to focus more on the development of programme called TRIPTYCH ALLIANCE that organizes and promotes – The Courageous Leadership Programmes, at different levels of managerial roles, emerging, middle and senior level Leaders/managers with fitness activities, leadership skills, and nutritional dietary programmes. These programmes will enhance and grow high-performance teams by providing them with a challenge – physical, mental and ethical with fun. The programme takes place in and around the same site of Makahika Outdoor Pursuit Centre which consists 14.
5 hectares land site. Consideration of strategic options for growth In order for the company to maintain its growth and also expand its boundaries to the other parts of the word. Through this, the company will be able to get investors who will use their own capital in investing in the idea. In this process, the company will not spend any capital, it will only involve in giving the idea and ways through which the affiliate companies need to follow so as to achieve the core goals. In this process, the company will be getting shares from these affiliate companies at the same time expanding the company services and market in different parts of the world. Exploring on the potential for the formally structured legacy: from this, the company need to diversify its services, this is through the company investing in other markets which are well and giving back profits.
For example, the company may invest in other countries which the legal requirements are not much demanding. Like this programme for each family, Sally Duxfield plans to help 12 families each year with a facility of providing annual grocery of worth $6200, to each family and train them to improve their lives and next year she plans another 12 families…for one year again… that's how she plans to help a community, as she has this altruism carried on and highly influenced by her grandfather's community social activities. And every year these 12 families will be looked after with the earnings from Eco-village 12 units rented to corporate clients, enrolling from around the world. Now helping these 12 families, each year, the fund will be generated every year from Eco-village.
The Eco-village will be built (with the fund of $300,000 altogether to build 12 units), which high-level organizations will help Sally Duxfield by donating charity fund of $25,000 each of those organizations and in return Sally will give them each package of 2 nights and three days Triptych Alliance Leadership programme for their senior executives. Sally plans and expects to get this fund from these organizations as charity fund. This is a plan which involves money and thus challenges such as the mismanagement of these funds may occur. This is much common in much organization whereby we get that the number of funds which are given to a certain project may end up not well managed and thus the final goal not fully achieved. Company client culture: the eco-village may tend to face a number of challenges, people come from different backgrounds and thus from different cultures.
Through this, it is much clear that one personal goal may not be the other person goal. Through this, the leader may try as much s possible to give direction or try to help the villagers but on their own perspective, they have a negative attitude towards the company. Through this, there is a need for awareness which will help her have the world back up. Through this, the leader needs to have a concrete advertising plan to create awareness on the program. This is through the use of the platform below: Social media platforms Through the social media platforms namely facebook, twitter, Instagram etc, the leader can reach a number of people. In the modern world, most of the people have shifted to the social media whereby they can get the information and through the information, people tend to shift in and help as much as they can.
From the past decades when the social media platforms were introduced, there a number of people who have been helped and also supported by the social media through contributions and aids. For example, Makahika firm has n added advantage since it has before worked and with a number of groups, schools, and other organizations. Through this, the leader is in an important position whereby she can reach such organization and present here ides for the charity project. This organization will have the trustworthy of the leader since they have worked before and thus this can play an important role in uniting the leader and the public. Through this, the leader may also ask for the referral from those school and the organization which she has been working with before.
She can ask the school leaders to ask the students to contribute to the charity project and even ask for more important ideas from these groups as well. Through this m she will be in a state of checking on the best villagers who can make good leadership. so she needs to move on and select her own leaders from the villages who will help her in running the project. Through engaging the villagers, she will be able to get more information on what needs to be done on the project and also the information she will be getting will be directly from the horse’s mouth. This will enable teamwork, in that the villagers will have a feeling of ownership and sense of belonging on the project.
Each person will carry out the project as if it is for his or her own benefit and the final goals achieved. Market problems and perishable nature of groceries: groceries are one of the perishable products we have in the market, through this, the project may be affected if they lack promising storage facilities. At long last, the project may expand and the village tends to harvest bulky of these groceries products. In case this happens, it means that the products need to be a good storage whereby these products can be stored to avoid the losses. The leader need also to think on a way through which she can provide a ready market for these products at the future since these products are more than perishable and if they cannot be handled in a proper manner they can lead to losses.
Families wrangles and disputes: this project is geared towards a number of families, it is clear that in every place where there are money deals you cannot lack disputes and other social problems. These products are more than perishable and thus there will be the need for air transport if the projects need to be transported into a different part of the country. Through these, the infrastructure of the place will develop and thus an added advantage to the people. How to promote the eco-village leadership programs to overseas clients The eco-village leadership programs are one of the vital programs which need to be promoted in the whole world. The program is geared to empowering the public and also in changing of the environment structures.
Through this, the leader needs to have a plan which she should use to make sure her ideas are well distributed and awareness has been created to different parts of the world. This will help in creating awareness and information about the project and what its objective. Seminars and interviews: the leader can also involve herself in seminars in these countries and try to explain her goals and what she is planning to come up through the projects. The leader can also involve herself in TV and video interviews in these countries. Through these interviews, she can explain on her project on the larger scope and what the eco-village project is all about and the need to participate in such a project.
The project first Organisation Structure For the organization of the whole eco- project the leader has a plan to appoint an Operational Manager to look after the kid's activities and so she can focus on Eco-village project and its running activities to offer them nutritional food, cooked by herself, train them in fitness and offer the speech on organizational leadership skills. Recommendation From the explanation above, the eco-village project needs to have some recommendation whereby the leader can change so as to see the whole project attained her objectives. Before the leader starts the whole project, she needs to try on the project with around two families. This can be done before the first years of the projects. Through this, the leader will have an experience on how the project works and what they need to do so as to accomplish her goals in the future.
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