NDULA The Ecological-friendly tire shoes

7-8 Operations Planning………………………………………………………………………………9 Location Consideration……………………………………………………………………………9 Manufacturing………………………………………………………………………………10 Facility Layout………………………………………………………………………………10-11 Just-in-Time (JIT)……………………………………………………………………………. 11 References………………………………………………………………………………………. 12 Executive Summary Businesses have always been established on the basis of making profits and giving customers their desired products. However, for an environmentally oriented business the first goal therefore should be to rescue the world and generations to come from environmental degradation. Each year millions of tons of rubber tires are disposed in the world. Strategy The company aims at utilizing three competencies as a way of attracting and maintaining customers. The three are quality, prize and flexibility where quality will take the center stage in attracting potential customers. Quality: Rubber is the most comfortable raw material for soles that once can ever get; therefore, our brands will have a niche in the line of comfortable footwear.

There will be a wide range of products including rubber shoes and official wear from which the clients will choose from. Thus, besides being a product of a green strategy the company’s products will be unique and they will be crafted to meet the requirements of customers. Weaknesses • The company is new and people are yet to know us and appreciate our efforts • Rubber products from recycled tires are yet to gain popularity in this region. Opportunities • There is a ready pool of reliable and relatively cheap labour to be hired. • Many people are becoming environmentally friendly and hence there is a chance for them to embrace products from recycled tires. Government Regulations • There are strict government laws regarding the use of tire wastes as well as taxes levied on companies using them as raw material Table 1.

1 SWOT Analysis Detailed Description of Product NDULA is a unique pair of shoes that can be ultimately be worn to any event. To further enhance quality and give room for innovation, customers will be asked to review the products with the surveys that will come with each purchase, this way we will get honest feedback from the clients. Forecasting Once the products have undergone the manufacturing process, the company needs to check whether the products can be maintained and whether there is any profit that will be realized from the sales. In this case we have adopted the theory of moving average to test the demand of our products. There are many factors that are put into consideration in this area such us how much money that will be invested into the company and the costs the company will incur in the manufacturing process such as labor costs.

Below is the forecasted investment put into the company by different investors. We plan to open our operations with 100 pairs of shoes without customizing (SoleRebels, 2018). This will include shoes for both men and women and they will be of different sizes to cater for any demand. The first inventory will be put on sell on the opening month in the leading stores of Monterrey. Being a large city we expect the demands to grow and thus we will have to revisit our forecasts time and again to ensure we meet the demands in the market and for individual stores. The company is also ready to receive orders from personal clients who want their products customized to meet their desire. Those found fit will be scrapped and disposed of appropriately or returned to the recycling firms.