Online Customer Repurchase

Document Type:Thesis

Subject Area:Marketing

Document 1

The online marketing initiative has become a common concept that many companies have put in place to foster sales and make an impact on the industry. The online customer repurchase is a key thing that is now taking over the business world. It is a tool that has become a common entity in the world today used in making and creating the best initiative of creating and dealing with the main objects of trade. Problem Statement The online customer initiative is taking the business world in society today. An online marketing initiative is a tool that can be applied in dealing with the high demands of the goods and services in the world today. In creating this, it is good to create and work out a proper plan that will work towards a proper strategy of maintaining the customer come back for more.

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The online repurchase aims at creating and ensuring that the customer makes purchases with ease through the online platforms and get fully satisfied. The online repurchase includes working out a critical plan that will ensure the satisfaction and make the customer come back for more. It is a methodology that promotes the application of the online methods in purchasing virtually almost everything and come back for more. Research Questions 1. This will also improve the modern online marketing sites and hence increase the habit of the online repurchases. The customers need to be satisfied with what they are buying and improve the means through which they get these services is a key tool that can help in creating and making them look for more and more services online. Research Objectives 1. To identify the reasons for the online customer repurchase 2.

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To develop the best methods of promoting online customer repurchases 3. The article identifies some of the prime issues that are making the customer consider more and more of the online repurchases and the various reasons making them the customers consider the application of the repurchases online. Chao also acknowledges that technology is the prime tool making the customers considers more and more application of the online repurchases and this has instilled the spirit of the application of more methodology. According to Chao, the application of online marketing can be enhanced to make the customer come for more through the application of modern technology. This can help in creating and developing the best service delivery to the people. Therefore, online vendors should ensure that they provide the best technological applications to improve the platforms and make the customers come for services.

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With the extensive application of this methodology, it is evident that the world is moving towards the application of the various online platforms. Factors Influencing Customer Repurchase Online Definition of Terms Online marketing is the application of the various internet created platforms as a tool of the trade. It is one of the methods that is gaining wider application in the present society. Customer repurchase is the act by the customers to extensively use a given service or come back for more services. Customer repurchases allow the customers to come back to get more services from a given vendor that will capture more of their needs. With the current onslaught of the modern methods of marketing, customer repurchase is becoming an inherent tool in society. Limitations of the Study This study was greatly affected by time.

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I could not get enough time to analyze and find the whole information that formed the basic part of this study. Financial constraints also affected the scope of this study as I could not meet all the locations that could help in creating and making the study more successful. However, in this study, I have done my best to help in depicting and clearly explaining all the facts that are needed for the total viability and applicability of this study. Interviewing the customers who are conversant with the multiple online marketing platforms, helps in creating the best method of understanding the whole concepts in this interview. Face to face interviews can be conducted with the customers on various aspects of online marketing and the many issues making them choose on the repurchases from these sites.

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These interviews can either be structured, semi-structured or even open-ended. The structured interviews, in this case, will require the general information for the study whereas the semi-structured interviews will provide some basic information on the study. Interviews will help create the information that will form the basis of the study. Most of the people in the society are for the online marketing platforms 2. The customer repurchase is quite high the online platforms 3. technology is one of the common methods used in ensuring the power of the online repurchase in contemporary society 4. The customers who have done online purchased can always make referrals based on what they have learned and the services that they have received from various online platforms 5. The online vendors can always manipulate the public and the online marketers to realzize maximu sucesss and promote the usability of their products and services 6.

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By the importance of data, it is important to create and put the data collected on the importance from the first important to least important. Correlation data analysis method can also be applied in sorting out data based on the importance of two methods that have been used in data collection. In the correlation method, two variables under observation are analyzed and created to meet the needs of the study and ensure that all the needs of the data are put in place. The correlation data analysis method works towards the creation and ensuring that all the data created meet all the required standards. It provides a methodology of ensuring that the data collected can be critically analyzed to ensure that all the important facts are put in the data collected by ensuring that the correlating facts are determined before making the actual research.

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M. Factors Influencing Customer Behavior towards store Brands Repurchase Online. Emerald Online 23(9), 27-34. emeraldinsight. com/doi/abs/10. com/article/explaining-online-customer-repurchase-intentions-from-a-relationship-marketing-perspective/126427 Li, H. Hong, J. Factors Influencing Online Repurchasing Behavior. Scientific Research, 2013(5), 161-166. semanticscholar. jbrmr. com/cdn/article_file/content_56704_17-10-04-22-18-07. pdf Sarayrah, I. AldhmourF. An Investigation of Factors Influencing Customer’s Intention to use Online Shopping.

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