Motives affecting hospitality organizations

Document Type:Essay

Subject Area:Tourism

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All these are also known as the components of the lodging sector. Organizations in this sector often make decisions based on the motives they have at any point in time. Decisions to be made often revolve around attracting customers, increasing sales and profits, and ensuring continuity in business operations for the organizations. The motives that organizations in the lodging sector have tremendous impacts on their functioning and performance. The impacts vary depending on the nature of organization in the sector. One of the motives of changing decisions is creativity. Organizations in the lodging sector rely heavily on creativity of their employees to drive change and come up with solutions to problems that may exist. Organizations are applying positive thinking and challenging of rules are important ways of generating creativity.

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Employees are encouraged to think positively about the problems that may face a restaurant, lodges or suites (Williams & Shaw, 2013). This involves creating a comfortable environment that supports thinking. This is meant to increase sales and eventually profits for the businesses. Additionally, repetitive habits of customers can result in changes in decision-making at the organization level to incorporate ideas that will satisfy customers. Furthermore, technology application in the hospitality industry is driving organizations to constantly change their service delivery mechanisms and outreach to customers. Lots of businesses have adopted the use of technology for easier interaction with customers. In today’s era, customers are able to view different hotels, restaurants, lodges, suites, and resorts from different locations (Sparks & Browning, 2010). These issues involve changing decisions on a regular basis based on the situations of an area.

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Lastly, laws and regulations of a place can result in a change in decision making among hospitality industry organizations. Depending on situations, legislation in different jurisdictions may change suddenly due to different factors (Almeida & Carneiro, 2005). As a result, hotels, restaurants, and key players in the lodging sector will have to adjust accordingly by making important decisions that may affect their normal operations. Laws and regulations, for instance, may force restaurants and hotels to change their reservation making process to include vetting of guests for security purposes. Product positioning refers to the space occupied by a brand in a consumer’s mind. Restaurants adopt changes that create a positive image of their brand to the public for customers to see. Lodges, suites, and resorts also formulate decisions aimed at improving their rapport.

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In general, when organizations in the hospitality industry have motives, they are mostly directed towards positively changing their image to the public. In the case of negative reviews, for instance, an organization will have a motive to engage in decision making that will result in changes. They are driven by factors such as technology, laws and regulations, customer taste and preferences, and creativity of employees on areas that require modification. The changes made by firms in this sector are aimed at improving performance, complying with laws, and improving customer satisfaction. Word Count = 1580 References Almeida, R. , & Carneiro, P. M.  Journal of Naval Science and Engineering, 5(2), 98-110. Kim, W. G. , & Ayoun, B. Ratio analysis for the hospitality industry: A cross sector comparison of financial trends in the lodging, restaurant, airline, and amusement sectors.

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